Ongoing routines

This guide is coming to an end. If you followed my advice for 30 days straight, I have no doubt—you’ve improved your appearance. Maybe your skin is clearer, your jawline sharper, your posture better. Maybe you feel stronger, more confident, and more in control.

But now, it’s time for the truth. Your looksmaxxing routine doesn’t stop here.

You don’t train for 30 days and expect lifelong results. You don’t fix your skincare, posture, or style and then go back to bad habits. You have to keep going.

The reality is, maintaining and improving your looks is a lifelong process. You’ll always need to stay on top of grooming, fitness, and posture. Your diet still matters. Your workouts still matter. Your confidence and body language still matter. If you stop putting in the effort, you’ll slide back into looking average.

The good news is that by now, a lot of these habits should feel natural. You don’t have to think about brushing your teeth, standing tall, or dressing well — it just happens. That’s the goal. Make these things second nature so you never have to “start over” again.

This is your new normal. Keep going. No excuses.